01—Deloitte GPS

Client: Deloitte
Type: Brand Identity

Deloitte Government & Public Services wanted to revamp their platform's design, enhancing their recruitment efforts and better engaging target candidates. Collaborating closely with the Creative Director, I successfully rebranded their identity to showcase Deloitte's culture of leadership in professional development, diversity, equity, inclusion, and workforce well-being. Additionally, I developed a cohesive visual system highlighting six specialty areas: Cyber Security, AI, Software Engineering, Data Science, Cloud, and Salesforce. This project also included creating a comprehensive playbook and different social ads for the client to use as a toolkit for recruitment, ensuring a consistent and impactful visual identity.

02—Internal Audit

Client: Deloitte
Type: Iconography

I collaborated with the art director to design a comprehensive visual package for Deloitte Internal Audit's report, featuring a cover key art and 12 custom icons that effectively convey complex topics through clear and concise visuals. Under the art director's guidance, I carefully crafted each icon to ensure a cohesive and visually appealing design that showcases the report's contents while upholding Deloitte's brand standards.

03—Cloud-enabled Organizations Report

Client: Deloitte
Type: Layout Design

I created the visual layout and design for the Deloitte Cloud-enabled Organizations Report, presenting complex information in a clear and engaging manner. Following Deloitte's brand guidelines, I ensured a cohesive and professional visual identity, effectively communicating the report's key findings and insights to readers while maintaining the company's signature style and standards.

Credits

CREATIVE DIRECTOR
Alene Jackson
Chris Troiano
Lisa Chernin

DESIGN
Vee Qian

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